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Responsible AI for Marketing: A Panel

An AI talk on Monday, September 21, 2026 at Fort Tectoria in Victoria, BC. Presented by VIATEC.

Responsible AI for Marketing: A Panel promotional image

Monday, September 21, 2026

12:00 p.m. to 1:00 p.m.

Fort Tectoria, 777 Fort Street, Victoria, BC (open in Google Maps)

Free Event

Presented by VIATEC

Hosts: Jessy Savage, Robert Cooper on LinkedIn

Featuring: Ross Dunn, Jasmine Philip, Owen Brown

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Five marketing practitioners on how they use AI in their own businesses, and where they have decided not to. These are people who run the work rather than sell the tools, so the questions are unusually practical ones. Jessy and Rob put the panel together: Ross Dunn of StepForth Web Marketing, Jasmine Philip of Women in Need, and Owen Brown of OBdesign. Where does AI save time, and where does it quietly create more? What gets disclosed to clients and what does not? Who is accountable when the output is wrong? Expect some disagreement. Questions follow the presentation. It is one of the lead-up sessions before the Prompt Victoria conference in November.

Anu's Take

The question on this agenda with actual teeth is what gets disclosed to clients and what does not. Everyone billing for marketing work has settled that one quietly by now, project by project, and almost nobody says their answer out loud with competitors in the room. Ross Dunn has been broadcasting about search since 2009, on what is still the longest-running SEO podcast going, so he has watched several cycles arrive that were going to change everything. Whether this one is different is the interesting part.

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Published Wednesday, September 2, 2026 by Anu Jolliffe on LinkedIn

The first question on their list is the one I had to answer for myself before I trusted any of it: where the time actually went when I swapped my search engine for Copilot.

Frequently asked questions

When is Responsible AI for Marketing: A Panel?
Monday, September 21, 2026, 12:00 p.m. to 1:00 p.m.
Where is Responsible AI for Marketing: A Panel?
Fort Tectoria, 777 Fort Street, Victoria, BC.
How much does Responsible AI for Marketing: A Panel cost?
Responsible AI for Marketing: A Panel is free to attend.
Is Responsible AI for Marketing: A Panel worth attending?
The question on this agenda with actual teeth is what gets disclosed to clients and what does not. Everyone billing for marketing work has settled that one quietly by now, project by project, and almost nobody says their answer out loud with competitors in the room. Ross Dunn has been broadcasting about search since 2009, on what is still the longest-running SEO podcast going, so he has watched several cycles arrive that were going to change everything. Whether this one is different is the interesting part.

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